Finding out you’re expecting a baby is overwhelming. Life for these consumers will never be the same. In this transition from being a couple to being parents; having the house to themselves to sharing it with a boisterous toddler; living freely to embracing responsibility; they will experience both joy and anxiety. Discovering how to handle their fears and embrace this transition enables these consumers to prepare for their new arrival — physically, emotionally, mentally and spiritually.
These parents have responded to a variety of online and direct mail offers targeting new or expectant parents. This database is perfect for insurance and finance offers, books and subscriptions, music and entertainment and a variety of other offers.
$150/M Base
Specalized Selects (@ $10/M additional)
Multiple Children 800,000
Magazine Subscribers 400,000
Book Buyers 300,000
Credit Card Holders 800,000
Email Address 1,000,000
SOURCE
Direct Mail & Internet Survey
SELECTION INCLUDES
Name/Address/Phones/Age/
Income/Monthly Hotline/etc…
SUGGESTED USAGE
Insurance & Financial Offers, Catalogs,
Subscriptions, and Book/Music/Video
Offers.
Addressing:
4-up Cheshire N/C
4-up P/S Labels $7.50/M
Magnetic Tape $25/Flat
Key Coding $2.50/M
Zip Tape Set-up $5/M
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