Lead Generation and live transfer calls have become the newest hybrid tools used by today’s marketers! Galaxy promotes electronic gizmos and gadgets thru DRTV, space ads and internet promotional giveaways. These Stock Car Auto Racing fans have all responded to sweeps and/or promotional offers associated with Stock Car Auto Racing events.
Stock Car Auto Racing has grown to become the second most popular professional televised sport in the U.S. Internationally, Stock Car Auto Racing races are broadcast in over 150 countries. This motorsport has a wide fan base supported by its 75 million fans who purchase over $3 billion in annual licensed product sales
These highly responsive leads have been added into an expansive database available for the first time for direct mail, telemarketing and internet marketers. Many of these responsive consumers have responded to a variety of offers including auto warranties, vacations, books and subscriptions and motorsport offers. Credit card activity, direct mail responsiveness and shopping interests are also selectable from a variety of multichannel partners.
SOURCE
Direct Mail and Online
SELECTIONS INCLUDE
Name/Address/Income/Geography/Age/Credit Card/
SUGGESTED USAGE
Retail and Catalog, Credit, Finance & Insurance, Cruise & Travel, Motorsport and auto racing offers
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