Booming Boomers - Master Database!!
Brand new to the market!
Baby Boomers are those 78 million Americans born between 1946 and 1964. Today’s Baby Boomer Generation has had the largest impact on the economy in U.S. history. Seventy percent of the nation’s net worth is in their hands. Boomers spend 42 trillion dollars annually on consumer goods and services. Baby Boomers shop retail, online and thru catalogs, making them lucrative targets for many multichannel marketing campaigns.
Baby Boomers are excited to transition into a new stage of life, redefining the aging process. Boomers are active, energetic and enjoy life with a new mindset of not looking back, but looking forward. They are internet savvy and have a great interest in modern technology, which gives them another avenue with which to communicate with loved ones and stay informed of the latest news. Target and court the myriad of interests upon which these active, responsive consumers focus.
SOURCE
Online and Direct Mail Surveys, Compiled Data
SUGGESTED USAGE
Financial Planning, Money Making Opportunities, Real Estate, Insurance, Travel, “Green” Awareness, Retail, Luxury Items, Dating Sites, Catalogs, Charitable Contributions, Health & Fitness, Books and Music, Internet Services to enhance their life; the list is endless!
Terms:
Minimum Order is 10,000 names
Pre-Pay for all first time customers
Sample mail piece required with order
Cancellations after mail date require payment in full
Delivery in 7 business days
This is a one-time rental only.
Inquire about the subsets of theBooming Boomers Database:
Booming Boomers – Travel & Leisure
Booming Boomers – Internet Savvy
Booming Boomers – Financial Planning & Investments
Booming Boomers – Going “Green”
Booming Boomers – Health & Fitness
Booming Boomers – Nutrition and Food
Booming Boomers – Ailments
Booming Boomers – Give Back
Booming Boomers – Grand parenting
Booming Boomers – Education and Learning
Booming Boomers – Personal Care & Beauty
Booming Boomers – Home Services
Booming Boomers – Pro Life/Pro Choice
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